Privacy Notice

This Privacy Notice explains how Mersey Petal Rooms (“we”, “our”, or “the studio”) collects, uses, and stores your personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Mersey Petal Rooms operates as a local floristry studio based in Liverpool, England. Address: 22 Hope Street, Liverpool L1 9BY, England Phone: +44 151 351 8644 Email: [email protected]

2. Data We Collect

We collect information directly from you when you contact us, make an enquiry, or complete an online form. The types of data include:

Full name, phone number, and email address
Delivery address if relevant to your order
Event details or notes voluntarily shared by you
Website usage data (via analytics tools that anonymise visitor behaviour)

3. Why We Process Your Data

We use your data to:

Respond to your enquiries and provide requested services
Process and deliver orders
Maintain contact records and manage billing
Improve the usability and performance of our website

4. Lawful Basis

Your personal data is processed under Article 6(1) of the UK GDPR:

(b) to perform a contract or take steps at your request prior to entering one
(f) for our legitimate interests in running a small business responsibly and efficiently

5. Data Storage and Retention

We store data securely in password-protected systems accessible only to authorised team members. Personal data related to orders is retained for up to six years in line with accounting obligations. Non-contract data, such as general enquiries, may be deleted earlier.

6. Sharing of Data

We do not sell, rent, or trade your information. We may share data only when necessary to fulfil delivery (for instance, with courier services) or comply with legal obligations.

7. Your Rights

Under the UK GDPR, you have rights to:

Access a copy of your personal data
Request correction of inaccurate information
Request erasure of data under certain circumstances
Object to or restrict processing
Data portability

Requests should be made in writing to [email protected]. We respond within one month where feasible.

8. Cookies and Analytics

Our website uses small text files (cookies) for essential operation and to understand broad visitor patterns. See our Cookie Choices page for more details and management options.

9. External Links

Links to other websites are provided for convenience. We are not responsible for external content or their privacy practices.

10. Contact Regarding Privacy

If you have concerns about how we handle data, contact us at: [email protected] or write to: Mersey Petal Rooms, 22 Hope Street, Liverpool L1 9BY, England. If unresolved, you may contact the UK Information Commissioner’s Office (ICO) at ico.org.uk.

Last updated: October 2025